Omnichannel NOW Newsletter Archive

Retail

• Walgreens amplifies mobile ordering by integrating on-site mobile with ship-to-store
• Neiman Marcus focuses on omnichannel improvements
• Target translates customer’s love into mobile experiences
• CVS Pharmacy takes CVS Pay nationwide following successful pilot
• Staples enabled Apple Pay through mobile site and app
• Kohl’s launches its own mobile payment option — Kohl’s Pay
• Nordstrom taps mobile to bring personalization into stores
• Walmart’s Sam’s Club rolls out scan and go mobile checkout services
• Chevron to offer NFC mobile payments at the pump

Financial Services

• Western Union launches mobile money transfer app in Canada
• JPMorgan Chase is building a blockchain on Ethereum
• American Express launches Amex for developers
• US Bank finds geolocation innovation for anti-fraud
• ABN Amro enables payment requests through Apple’s Siri

Consumer Goods

• Campbell’s heats up mobile recipes via weather pattern-driven AI ads
• PepsiCo garners 8x ROI with gamified mobile coupons
• Luxottica Group's Oakley brand launched fitness tracking eyewear Radar Pace
• Skechers boosts in-store experience with Instagram-integrated commerce app
• Rimmel unveils augmented reality mirror, virtual try-on options for cosmetics
• Mary Kay launches social-first omnichannel campaign
• Aldo creates single view of omnichannel shoppers

Focus Market of the Month: Loyalty Program

• How to build a successful Omnichannel Loyalty Program
• Walgreens debuts new subset of loyalty app targeting beauty fans
• 7- Eleven shifts focus to its app-based 7Rewards loyalty program
• Mondelez lifts customer loyalty by 25% by mobile coupon redemption
• Quiznos launches loyalty program app called Toasty Points
• Marriott taps power of loyalty program and Pokémon Go
• Bed Bath & Beyond pilots membership-only loyalty program
• Mac Cosmetics’ new members-only app includes tiered loyalty levels, offers

• Ford Motor names Rajendra "Raj" Rao as CEO of Ford Smart Mobility
• Anjani Kumar joins Collabera as Global Chief Digital Officer
• Pizza Hut appoints Helen Vaid as Chief Customer Officer
• Weis Markets appoints R. Gregory Zeh, Jr. as  Vice President and CIO
• Google hires David Foster as VP of Product Engineering

• Rakuten seeks Group VP, Technology
• CVS Health seeks Director of Omnichannel Merchandising
• Visa seeks Director, UX Innovation
• Bed Bath & Beyond seeks Director, Mobile Strategy and Product Management
• Sterling National Bank seeks Director, Digital Channel Management